Jan 22 2009
Please, Don’t Start a Blog on this Subject
The Blogosphere would be very much better for it if you steer clear of this subject.
Yes, I’m talking about starting a blog on how to make money blogging.
It seems to be one of the easiest blog subjects to get started with.
I said easy to start with, but not necessarily easy to keep the blog going.
Anyway, let’s look at a few titles of blogs centering around the subject: Make Money Blogging, How to Blog for Money, Money-Making Ideas for Bloggers……
Isn’t this interesting - a bloke who has not made a single cent blogging and probably is blogging for the first time starting a blog on how to make money blogging?
Research could have pointed him to this subject. Make Money Blogging. Making money doing anything is always a red-hot subject for web content. There is always a hungry crowd waiting to devour such information, never mind if you can’t really make the dough.
Yes, making money blogging is a red-hot idea. All you have to do is tell your readers you can make money blogging. You’re assured of their undivided attention. They never seem to question whether money can really be made or whether you have really made the money.
I’ve never seen comments on these areas. Maybe there have been comments, but deleted by the blogger. Comments are usually about how good the tips are. No comment has asked, “Hey, show me how you’ve made your money using these tips.”
Not surprising. Those who are focused on making money always want to hear the nicest things. That makes the work of Internet marketers a no-brainer.
Just say some nice things to them like you can earn $100,000 a week blogging on autopilot while relaxing in a Caribbean holiday resort and there will dozens of suckers who will be clamoring to buy the product that can help make the vision a reality.
Anyway, since the blogger writing on making money blogging isn’t challenged, he goes on with his blog, usually rehashing stuff from the ebooks he has bought.
But how long can he go on? Soon, it becomes almost mandatory for him to make money with his blog; otherwise he has no business keeping such a blog going.
After a while, smart readers, reading in between the lines of his blog posts, sniff him out as a fake. They deem it a waste of time visiting his blog.
The blogger himself realizes he has entered the wrong door.
If you’re an Internet marketing guru, you can write an ebook about blogging for money and get away with it although you have never blogged in your life. You’re more of a hit-and-run maestro. You tell your readers what they would like to hear, grab the money and run off to the Caribbean holiday resort.
But as blogger, you’re exposing yourself to your readers. You’re allowing yourself to be judged by each and every post you write. Readers expect you to go on and on with your blog, immaterial of the hardships you’re facing. You are an innkeeper; the Internet marketing guru is a guest. He leaves when his purpose his served. You have to keep the inn going.
But since the blogger himself has set out to make money with his blog on how to make money blogging, he will find the going tough when he has not made any money or very little of it.
Since his primary aim is not dissemination of information, he has no motivation to continue. He gasps for breath and gives up.
When he gives up, he sends out a loud and clear message: “Although you would like to, it’s not that easy to make money blogging. Just look at what has happened to me.”
This not to say you can’t start a blog on how to make money blogging. You can if you’ve been doing it successfully over the past few years and are still at it. You’ll have so much to write about, that you’ll be able to sustain your blog for a long, long time.
But if you’re not making much money blogging what are you going to say? Are you going to write on how you made $1 on Adsense for a whole week?
So, please don’t start a blog on how to make money blogging unless you want to expose yourself as a fake soon enough.
